Dexrex Selects Verndale for Social Media Optimization Services
Verndale promotes instant message and text archiving company

Amherst, MA. and Boston, MA. June 23, 2008 – Dexrex recently engaged Verndale as a Search Marketing partner to promote Dexrex in the social media arena. Verndale will provide social media optimization services intended to place Dexrex in front of instant message and texting communities through industry blogs and news sources.

In the first few weeks of this engagement Verndale has already helped position Dexrex as an authority in the message archiving space, with lead article pick-up by some of the most highly-visited technical blogs and new sources on the Internet, including: lifehacker.com, dowloadsquad.com, mashable.com, buzz.yahoo.com, and rimarkable.com. Moving forward, Verndale intends to position Dexrex in front of Myspace, Facebook, and other social networking communities, in a continued social media optimization effort.

"As a small tech company, Dexrex is happy to be working with a marketing firm that understands our needs," said Derek Lyman, CEO of Dexrex. "Verndale's strategic expertise allows us to focus our attention where it matters most -- on our users and our product.”

“Verndale is thrilled to have been selected by Dexrex as their Search Marketing partner”, said Joe Zarrett, President of Verndale. “Dexrex is an ambitious and smart technology company - a true category pacesetter. We look forward to helping them realize improved search visibility, social media presence, and conversion.”

About Verndale
Founded in 1998, Verndale has helped hundreds of emerging and mid-sized organizations maximize the value of their web assets. Experienced in website design, application development, integration services, and online marketing, the company helps clients meet the challenges of business today in innovative and forward thinking ways. Verndale is a Microsoft Certified Development Partner and maintains active partner relationships with many of the leading Content Management, Portal, Commerce, Search, and E-Mail Marketing platforms. The firm has been recognized by the Boston Business Journal and Inc. Magazine as one of the Fastest Growing Private Companies in Massachusetts and the US respectively. For more information visit www.verndale.com.

About Dexrex
Dexrex is an information technology company that provides free consumer and business textual data management services for instant message (IM) networks and mobile text (SMS) messages. The company began in 2005 as a student project at the University of Massachusetts at Amherst. Founders Richard Tortora and Derek Lyman had a passion for improving IM, and helping people to better understand their online interactions. The company’s goal is to organize textual communication and make all text portable. For more information visit http://www.dexrex.com.

Verndale Recognized in Boston Business Journal's Second Annual Pacesetters Award
Verndale ranked as region's 35th fastest growing company

Boston, MA. April 21, 2008 – The Boston Business Journal named Verndale as the region’s 35th fastest-growing private company in its second annual Pacesetters awards. The honor recognizes Verndale’s skill in managing a rapidly growing company, showing robust revenues and creating business strategies that led to success in a competitive business environment.
 
The Boston-based Verndale made the Pacesetters list based on information gathered and assessed by the Boston Business Journal that detailed the company’s performance from 2004 to 2007. 

“We are proud of our success and growth,” said Joe Zarrett, President of Verndale.  "This accomplishment is a testament to the hard work of our staff, loyalty of our clients, and strength of our partnerships.”

“We are very excited to kick off the Pacesetters this year,” said George Donnelly, editor of the Boston Business Journal.  “This award acknowledges those private companies that skillfully navigate a competitive national and international marketplace and are growing quickly to be leaders in their field.”

Verndale and other top-rated companies were honored at the Boston Business Journal’s Pacesetters Awards breakfast on April 18th at the Sheraton Boston hotel.  Executives from the top 60 companies shared their ideas on what made them successful and what they hope to achieve going forward. 

About Verndale
Founded in 1998, Verndale has helped hundreds of emerging and mid-sized organizations maximize the value of their web assets.  Experienced in website design, application development, integration services, and online marketing, the company helps clients meet the challenges of business today in innovative and forward thinking ways.  Verndale is a Microsoft Certified Development Partner and maintains active partner relationships with many of the leading Content Management, Portal, Commerce, Search, and E-Mail Marketing platforms.  The firm has been recognized by the Boston Business Journal and Inc. Magazine as one of the Fastest Growing Private Companies in Massachusetts and the US respectively.  For more information visit www.verndale.com. 

New Website Provides Financial Wellness Resources for Public
Money Management International and Verndale announce microsite launch

Houston, TX. and Boston, MA. April 2, 2008 - Money Management International announced the launch of a microsite www.financialliteracymonth.com, dedicated to promoting financial literacy and responsibility. The site features April as Financial Literacy Month and encourages the public to complete the '30 Steps to Financial Wellness.' Each of the 30 steps, one for each day in April, provides insight and direction for attaining financial wellness.

This site, designed and developed by Verndale, is a fun, interactive way for users to manage their credit. Along with the 30 steps, the site provides the public with free resources to support financial wellness success. Worksheets ranging from income, to debt load, to expense analysis help users realistically plan their finances. Users can download a 'Tips for Change' Vista gadget to receive even more advice on financial wellness. Those who want to share their success strategies with others can submit a tip, or post their success story on the site blog.

"When money gets tight, a strong financial foundation is key to ensuring that you don't get in over your head with credit card debt," said Cate Williams, vice president of financial literacy for MMI. "By visiting our site, taking the pledge, and following the 30-day plan, consumers will have a better understanding of how their financial decisions affect them, and will be in a better position to make good decisions for their families' futures."

"It is rewarding to work with this non-profit in their effort to help people improve their financial well-being," said Chris Pisapia, Managing Director of Technical Consulting at Verndale. "MMI continually challenges us to deliver technology that combines financial solutions with social and interactive experiences."

About Verndale
Founded in 1998, Verndale has helped hundreds of emerging and mid-sized organizations maximize the value of their web assets. Experienced in website design, application development, integration services, and online marketing, the company helps clients meet the challenges of business today in innovative and forward thinking ways. Verndale is a Microsoft Certified Development Partner and maintains active partner relationships with many of the leading Content Management, Portal, Commerce, Search, and E-Mail Marketing platforms. The firm has been recognized by the Boston Business Journal and Inc. Magazine as one of the Fastest Growing Private Companies in Massachusetts and the US respectively. For more information visit www.verndale.com.

About Money Management International
Money Management International (MMI) is a nonprofit, full-service credit-counseling agency, providing confidential financial guidance, financial education, counseling and debt management assistance to consumers since 1958. MMI helps consumers trim their expenses, develop a spending plan and repay debts. Counseling is available by appointment in branch offices and 24/7 by telephone and Internet. Services are available in English or Spanish. To learn more, call 800-762-2271 or visit www.moneymanagement.org.

Media Contact:
Caroline Bone
Verndale
617-399-8793
cbone@verndale.com

Verndale Attains Platinum Status for Ektron CMS400.NET Deployments

NASHUA, N.H. and BOSTON, MA – March 21, 2008 – Ektron Inc., a technology and market leader in web content management software, today named Verndale, a leading Internet consultancy, as a Certified Platinum Partner in Ektron’s elite partnership program. As a premier partner, Verndale architects many of Ektron’s most complex and dynamic deployments.

"Ektron CMS400.NET is an award-winning, flexible and fully featured content management solution," said Joe Zarrett, President of Verndale. "It provides components and structures that allow us to quickly deliver our customer’s business specific solutions at an affordable price."

“At Ektron, we value strong partnerships like the one we have with Verndale,” said William Rogers, CEO and founder of Ektron Inc. “Verndale shares our vision of providing their wide range of clients with the industry’s leading social and professional networking platform and seamless web content management control,” said Rogers.

About Verndale
Since 1998, Verndale has helped hundreds of organizations and businesses realize the web's full potential with a comprehensive offering of strategy, design, development, search marketing and support services. Verndale is a Microsoft Certified Development Partner and maintains active partner relationships with many of the leading Content Management, Portal, Commerce, Search, and E-Mail Marketing platforms. The firm has been recognized by the Boston Business Journal and Inc. Magazine as one of the Fastest Growing Private Companies in Massachusetts and the US respectively.
For more information, visit www.verndale.com

About Ektron
Ektron's web content management and authoring solutions are affordable for any organization and simple enough for anyone to use, yet offer webmasters, designers and developers all of the tools they need to create, deploy and manage interactive web, intranet and extranet sites in one platform. With Ektron CMS400.NET, companies can do what they want on the Web, including developing rich sites for personal, two-way communication with visitors, building community through memberships, blogs and forums, and attracting more repeat visits using RSS feeds and Web alerts to increase business opportunities. An open API allows for easy customization and extension. Ektron is headquartered in Nashua, N.H., and has more than 18,000 customer implementations worldwide, including Unilever, Intel and Pfizer. For more information, visit http://www.ektron.com.

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